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Heinz - Employee Survey

Internal Communications

ART DIRECTION - Credit: Stephen Dix

Driving a culture of employee feedback at Heinz. Heinz’s annual employee surveys weren’t getting the engagement the business was looking for. Heinz UK & Ireland wanted this to change with a campaign that got employees right across the business talking.

Some beautiful photography, paired with some clever wordplay, and great use of a world renowned brand, made for a very memorable simple campaign. Not only did it get increase survey submissions by 40%, the campaign picked up an award on the way.

Winner: ‘Best Internal Communications’ RMA Awards

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